Back in 2007, Coca-Cola held a contest to see who could design the best virtual Coca-Cola machine for their corporate presence in the world of Second Life. I had only dabbled in that world, but I’m a Coca-Cola addict and I thought it was a fun idea.
Coke wanted entries to capture the essence of the brand: refreshment, joy, unity and experience. So I set to brainstorming for a machine that would encompass those ideals. Using RayDream3D (I hadn’t used Blender much yet) and Paint Shop Pro, I created a storyboard to convey my vision.